Structured promotional and technical partnership
within the
BRL Europe Championship
Platform
LORD’S Racing Team competes in the Bagger Racing League Europe (BRL EU) championship with Harley-Davidson performance bagger motorcycles BEE 8 and BEE 88.
The 2026 season consists of four rounds across different European countries, featuring a professional paddock structure and consistent season-long communication.
Partnership means structured visibility throughout the entire season.
Partnerystės modeliai
CORE Partner – BEE 8
An exclusive season-level partnership with the team’s primary motorcycle. Dominant brand visibility and priority in all communications.
Advertising Partner – BEE 88
Structured advertising zones (A1, A2, B) with clear hierarchy and a limited number of partners.
Technical Partner
Reserved integration for manufacturers whose products are actively used on the race motorcycles.
Structure Principles
Limited number of partners
Clear visual hierarchy
Advertising and technical partners do not compete
Season-long exposure across 4 race rounds
Partnership Request
Partnership materials are shared only upon request in order to maintain a structured and selective collaboration process.